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Measuring project success: the fulfilment rate of crowdfunded projects on Kickstarter

| Sieuwert van Otterloo | Other

van Otterloo, S. 2022. Measuring project success: the fulfilment rate of crowdfunded projects on Kickstarter, Computers and Society Research Journal (2022), in prep.

Email: sieuwert@ictinstitute.nl

Many organisations invest in project to develop new products and services, and unfortunately many projects are not successful: approx 30\% of projects fail outright and another 30% of project are challenged. There is thus an urgent need to understand why projects fail and what best practices can be used to raise the project success rate. Unfortunately, research into project management is hindered by a lack of data. We address this problem by using an underused source of project statistics: crowdfunded projects. Crowdfunded projects provide a unique source of actual project data, including both successful and challenged and failed project.

We find that there is no correlation between the information available on Kickstarter project pages and the (on time) delivery of a project. The figure below shows the correlation between the factors we measured and the delivery status of the project. The data used in this plot are available to download.

 

Correlation between project parameters and delivery status (on time, delayed and undelivered.)

This paper will be published in the “Computer and Society Research Journal“, a free to publish, open access journal for socially relevant computer science research.

Data Set

We assessed the project management strategies of 35 fully-funded Kickstarter projects launched in 2018. The data was collected in early 2022. From the Kickstarter pages of individual projects, we acquired the following information:

  • Funding target;
  • Funding raised (all projects met their target, many exceeded it);
  • Number of backers;
  • Estimated delivery date;
  • Planned project duration;
  • Actual delivery date;
  • Retail price;
  • Team size;
  • Number of earlier Kickstarter projects that the team has managed;
  • Planning steps given;
  • Number of words in the project risk assessment.

Our data set is available to download.

How to cite this paper and data set

We recommend you to use the following code to cite the paper:

@article{Otterloo2022,
title={Measuring project success: the fulfilment rate of crowdfunded projects on Kickstarter},
author={van Otterloo, S.},
journal={Computers and Society Research Journal},
number={4},
year={2022}}
}

It should look similar to this, depending on your template:

van Otterloo, 2022. Measuring project success: the fulfilment rate of crowdfunded projects on kickstarter, Computers and Society Research Journal (2022), 4

Author: Sieuwert van Otterloo
Dr. Sieuwert van Otterloo is a court-certified IT expert with interests in agile, security, software research and IT-contracts.